So you reckon you’re all set
for your big presentation. You’ve
learned some lessons from past experience and put real time and effort into
preparation, rehearsing all the different elements including the handovers and
the technical aspects and you’ve even been to check out the venue. Just one more thing – would you pass the
Starbucks Test?

Now, you have to make a
judgement call here as to whether you are prepared to be messed about in this
way. But it’s a bit academic if you find
yourself simply unable to give a competent presentation under such circumstances. If you can, then just imagine how good you
will be when everything goes exactly to plan and the facilities are all that
you had expected and deserve. The fact is that important business isn’t always done in
the boardroom. You really do need to have your elevator pitch ready to go at a
moment’s notice and the same should apply to the crux of any other pitch you
need to give.

Extracted and adapted from Nick Fitzherbert’s book
Presentation Magic, published by Marshall Cavendish
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